This Valentine’s Day, NECCO launched an exciting new product: Color Your Own Sweethearts! This fun new item contained the yummy original Sweethearts flavors of Lemon, Strawberry, Green Apple, Blue Raspberry, Grape, and Orange in a unique new box! The boxes featured cute black and white designs, perfect for little ones to color using their imagination!
Alongside this new launch was a Color Your Own Sweethearts Coloring Contest! Fans ages 5-12, broken down into 3 age categories, submitted photos of their most impressive coloring creations for the chance at some pretty sweet prizes! The Grand Prize winners will receive a $1,000 Savings Bond Certificate and the opportunity to have their own personal phrase appear on a Sweethearts candy for the 2015 Valentine’s Day season! All Runners Up will get a huge NECCO goodie bag filled with a scrumptious mix of NECCO treats!
We couldn’t have been more thrilled about this contest and waited daily in great anticipation for the designs to roll in! It was a fun challenge for our younger fans to turn this:
Into imaginative creations like this:
And our team was blown away by both the number of entries and the awesome creativity in each design we received! It was truly a difficult process to pull out the winners from each age group because of the quality of the submissions. In the end, though it was a very tough decision, we were finally able to settle on the winners. Here are the six amazing designs of the Grand Prize Winners and Runners Up!
This first year for Color Your Own Sweethearts was a blast! We already can’t wait to see all the submissions to the contest next Valentine’s Day!